Omnimatrix

Branding and Website Design for a Fintech Venture Studio

Omnimatrix is a pioneering fintech company that develops next-generation financial infrastructure — including MatrixPay, a customizable payment gateway. As a venture studio, Omnimatrix needed a brand that could express credibility, inventiveness, and long-term vision. Inspired by the groundbreaking spirit of iconic startups like IBM and Apple, the design positions Omnimatrix as a foundational force in the future of finance.

Industry
Fintech & Crypto
Location
Norway, Malta
Year
2024
Deliverables
Brand Guidelines
Di Design
Clean, system-level color palette for fintech brand
Omnimatrix logo for fintech innovation studio
MatrixPay highlighted as flagship product
Technical, modern type system for fintech studio
Brand Identity

A Bold Brand Identity for Builders of Financial Infrastructure

Omnimatrix’s visual identity is intentionally structured, minimal, and a bit unconventional. Typography choices signal technical depth, while a flexible grid system supports dynamic layouts and glitch-inspired motion. The logo and interface elements carry subtle cues of system-level design — fitting for a studio that builds essential technology behind the scenes.

The identity is glitchy, epoch-making, and future-focused — grounded in legacy, but designed to disrupt.

Studio founders & mission section layout
Visual showing product ecosystem roadmap
Website Design

A Confident Webflow Site for a Fintech Ecosystem

The Omnimatrix website introduces the company’s model, team, and flagship ventures — including MatrixPay. Designed for credibility and momentum, the site blends sharp content structure with moments of visual friction: a nod to the company’s boundary-pushing approach. Content is managed via Webflow CMS, allowing the team to scale its story as new ventures emerge.

Responsive mobile view of Webflow site
Motion glitch element from Omnimatrix brand system
Website homepage for future-facing venture studio
Technical, modern type system for fintech studio
Our Approach

Branding and Websites for Fintech Infrastructure Builders

At Metabrand, we help venture-backed fintech teams define their voice before the world catches up. With Omnimatrix, we created a system that’s intentionally calm on the surface — and deeply strategic underneath. From brand narrative to product hierarchy, the identity supports both authority and experimentation.

Clean, system-level color palette for fintech brand

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