DeltaGen’s new identity is built on the concept of the delta—progress through transformation. The logomark is a triangle formed by three converging arrows, representing incoming insights that drive measurable outcomes. Heatmap-inspired gradients and motion bring data-driven energy into the brand system.
We extended the identity into a versatile toolkit, including sets of product and marketing icons, presentation templates, and exhibition graphics. A consistent illustration style ties together brand storytelling across digital and physical touchpoints.
The website was designed and developed in Webflow as a multi-page platform showcasing DeltaGen’s solutions and impact. A custom-built ROI calculator allows businesses to instantly model growth potential with DeltaGen’s technology.
More than a dozen bespoke illustrations and animations were created for the site, transforming complex AI capabilities into clear, engaging visuals. A UI kit ensures consistency across future digital assets and product interfaces.
We partnered closely with DeltaGen at a pivotal post-Series A stage, translating their technical depth into a brand that resonates with investors, enterprise clients, and the broader market. Our sprint-based process ensured rapid delivery of first concepts, while refining toward a cohesive, scalable system.
The new identity positions DeltaGen.ai as a confident, results-driven AI partner. From brand system to website, every element communicates clarity, trust, and forward momentum. With a consistent toolkit across digital, marketing, and live environments, DeltaGen is now equipped to accelerate growth and strengthen its market presence.
